health pills

Governor Andrew M. Cuomo and Attorney General Barbara D. Underwood announced a lawsuit Tuesday against Purdue Pharma L.P., Purdue Pharma Inc., and Pursue Frederick Company, Inc. ("Purdue"), alleging a decades-long and continuing pattern of persistent deceptive and illegal conduct, whereby Purdue's misled prescribers and patients about the risks of its opioids, including OxyContin, intentionally understating the risks and overstating the benefits of these powerful and dangerous drugs.

Specifically, the complaint alleges that Purdue persistently made -- directly and through third party groups -- numerous misrepresentations about its products, including concealing the link between long-term use of opioids and abuse and addiction, masking the signs of addiction by referring to them as "pseudoaddiction," falsely claiming that withdrawal from its products can be easily managed, overstating the risks of alternative pain relief therapies as compared to opioids, and misrepresenting the extent to which opioids improve body function. These representations were part of Purdue's concerted effort to increase sales of its opioid products and directly affected prescribing, public opinion, and consumption of those products.