- By Kathy Sautter
- Business & Technology
Williamsville, NY - Tops Friendly Markets announced that is has raised over $333,000 for JDRF (formerly known as the Juvenile Diabetes Research Foundation) during its annual campaign. This year marks the 50th year JDRF is embarking on a campaign to find a cure for type 1 diabetes (T1D).
Now more than ever the onset of T1D can happen suddenly, impacting people of any age, affecting them every moment of every day, and it lasts a lifetime. That’s why Tops was proud to join them in the fight as it launched its 27th annual JDRF Campaign. Since 1993 Tops has raised more than $13 million dollars for the cause with Tops fund-raising efforts putting the company in the top 10 fund-raisers in the country for many years.
This year Tops Annual JDRF Sneaker Campaign began Sunday, August 2 and ran through Saturday, August 22, 2020. The goal was to raise money to help fund research to help find a cure for T1D. The paper sneaker, which was designed by a Tops associate back in 1993 and is now widely used nationally as well as internally in JDRF fundraising campaigns, was sold at Tops registers for a $1.00 donation.
Based on the latest reporting from the CDC, approximately 1.6 million people are affected by T1D in the United States. That is an increase of 30% in just two years, with medical expenses for those with T1D being three times higher than for people without diabetes.
“Over the years in working closely with our partners at JDRF we have seen first-hand the important role this organization plays in nearly every major advancement for diabetes. Whether it be in the form of drug, device, or cell therapy, made in T1D in the last 50 years, JDRF is the leading nonprofit fighting to find cures for T1D and improve the lives of those living with the disease today” said Frank Curci, chairman of the board and chief executive officer for Tops Friendly Markets.
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